8-19 April 2022

Sydney Royal Easter Show This browser is not supported. Please upgrade your browser.

Exhibitor opportunities

The Sydney Royal Easter Show (SRES) is Australia's largest annual ticketed event, attracting an average of over 828,000* attendees. It is a true celebration of Australian culture, from our rural traditions to our modern day lifestyles. Each year the country and city join together to enjoy animal experiences, agricultural competitions, shopping, carnival fun, entertainment and much more. 

Over 12 days, this iconic Show hosts over 400 Exhibitors across 7 pavilions and around the grounds. The diversity and appeal of our Exhibitors is in fact one of the key drivers for attendance to the Show. 

68% of all attendees are at the Show six hours or more with an average spend of $363 per group (consists of 3 people).

This is a once-a-year opportunity for exhibitors to generate direct sales, capture leads, gauge first-hand responses to new products, boost brand awareness and showcase products and services to the largest audience in the country.

Our 7 different pavilions and outdoor areas include the Woolworths Fresh Food Dome, Home & Lifestyle, and Fashion & Style pavilions (further information included in the Commercial Exhibitor Prospectus).

The Show provides the perfect platform for businesses to:

  • Make immediate sales and capture leads to over 828,000* new customers

  • Provide sampling opportunities

  • Build brand awareness within new markets

  • Build a database of prospective customers

  • Educate consumers about your product

  • Demonstrate the features and benefits of your product

  • Gain additional exposure with exclusive promotional opportunities

 *Average Show attendees 2015 - 2019

With planning underway for the 2021 Sydney Royal Easter Show, the health and safety of exhibitors, competitors, staff, and patrons is a top priority for The Royal Agricultural Society of NSW. As we navigate the months ahead, the RAS will plan for additional infrastructure to support higher levels of hygiene and will adhere to any government restriction put in place at the time, which may include crowd restrictions. The RAS will do its best to communicate any changes as we get closer to the Show. 


Diana Saloum, Exhibition Sales Manager
Phone: 02 9704 1421
Email: dsaloum@rasnsw.com.au

Paul Bowd, Head of Commercial
Phone: 02 9704 1151
Email: pbowd@rasnsw.com.au